Customizing callback strategy, reject fake positive volume and duplicate attribution, accurately measure the revenue brought by each ad placement.
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Attribution monitoring logic
By accurately matching users with their interaction behaviors, different promotion activities and callback strategies are set to avoid repeated attribution and the false positive, so as to ensure the accuracy and effectiveness of monitoring.
Based on different channel rules
Fuzzy matching meets the W2A scenario
Full access to the self-attribution platform
The self-attribution channel
We have supported the self-attribution data access of the two major delivery channels of Google and Meta, which are provided for free with ability of attribution.
Attributing business processes
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